by Michael Smith on 22-Mar-07 11:20am
Last week I was with the chairman of a large professional association discussing how we could put together a marketing programme for his members. He is already running a one day training course, which by all accounts isn't working too well:
"By the end of the day their heads are spinning with talk of pay-per-click, blogs, web optimisation etc etc."
He was shocked when I proposed a half day seminar followed by coaching:
"How are you going to fit it all in?
"The truth is to be successful, you don't need all that much information. Two or three well chosen strategies, an action plan that works for you as well as your business and ACTION!
This is the secret of success and is the basis of the Get Clients Now! programme.
So what is he going to do? He wants to run a 4 day training course to fit it all in! Evidently it takes some of us a little longer to learn than others!
The lesson here? To be successful, you do need to work smart..but you also need to work hard!
Happy Marketing
Mike Smith - MCIM
Chartered Marketer
Strategy & Marketing Coach
mike@getclientsnow.co.uk
Tel: 07789 434184
www.getclientsnow.co.uk
Labels: coaching, Get Clients Now, marketing, training


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